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Netflix Ventures into the World of Gaming: Over 80 Games in Development


The Netflix logo with the game catalog beside it.

Netflix, known for its extensive range of series and movies, has begun to expand its territory into the world of video games. In recent years, the platform has invested considerably in integrating video games into its streaming service. While the quality of these games may be a subject of debate, it's clear that Netflix is far from stopping: it currently has more than 80 games in development, which will be added to the more than 100 already available.


A Game a Month: Netflix's Strategy

During a recent earnings call, Gregory K. Peters, co-CEO and president of Netflix, mentioned that the company plans to release at least one new game each month. This strategy ensures users continuous access to new game content for the next six years or more.


It has not yet been confirmed whether these games will be developed internally by Netflix or in collaboration with external studios. However, what is clear is that the offering will include a variety of genres, from puzzles to action games, and romantic adventures, to satisfy all tastes.


Games Inspired by the Netflix Universe

We shouldn't expect Netflix to develop a game in the style of "God of War." The company has been clear that it will focus on simple games based on its most popular series, like "Emily in Paris" or "Stranger Things." However, its catalog also includes well-known games like "Grand Theft Auto," "Football Manager," and "Hades."


A Strategy to Keep the Audience Engaged

Netflix seeks not only to expand its video game catalog but also to use these games as a bridge between seasons of its series. The idea is to keep the audience interested in its most well-known franchises. Ted Sarandos, co-CEO, has highlighted that the opportunity to offer avid fans games related to their favorite series is truly exciting.


This not only helps maintain the connection with the audience between seasons but also allows exploring new stories, characters, and plot twists that could be integrated into future seasons or movie sequels.


The Future of Gaming on Netflix

With more than 80 projects underway, Netflix continues to strengthen its strategy of including mobile video games in its subscription. By acquiring development studios and launching hits like "GTA: The Trilogy," the company demonstrates its commitment to this new approach. While many of these games will be based on the producer's most popular licenses, they will also include renowned indie titles to offer a diverse selection that covers all tastes.


How to Play Netflix Games

Accessing Netflix games is a straightforward process. Simply open the Netflix app on any mobile device and look for the "Games" tab at the bottom. Upon selecting it, a complete list of available games will appear. Once you choose one, just click "Get Game," which will open the device's app store. Once installed, the game can be enjoyed directly from the Netflix app or the device's home screen.


In conclusion, the future of gaming on Netflix looks promising, and subscribers can expect a wide variety of games that complement their entertainment experience. The combination of series, movies, and now video games positions Netflix as a key player in the digital entertainment industry.

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